One of my favorite bloggers and coauthor of The Soccer Mom Myth, Holly Buchanan, has embarked on a year-long research project to discover why women blog. This video showcases some of the responses she received. (Buchanan blogs at Marketing To Women Online.)

Serendipitously, I was reading The Happiness Project by Gretchen Rubin last night, and she also mentioned how empowering blogging can be:

“My blog gave me a new identity, new skills, a new set of colleagues, and a way to connect with people who shared my interest. I’d expanded my vision of the kind of writer I could be. I  had become a blogger.” (Read Rubin’s blog at The Happiness Project. )

Notice a theme? Blogging is powerful, not just from a marketing standpoint. Why do you blog? Share your response in the comments section below.