Marketing Podcast, Episode 11: SEO 101
In this episode, search engine optimizer Ashley Lichty of Lancaster, PA-based internet marketing company ProspectMX explains how women in business can use SEO to reach the top of the search engines.
Ashley and I discuss a number of SEO strategies for women in business such as link building, on-page keyword optimization, article marketing, and whether submitting your site to link directories really works or is just a waste of time.
In the podcast, she lists a number of tools that can help women in business generate keywords and research traffic. They include:
• Google’s Keyword Tool
• SEM Rush
• Compete
• Wordtracker
Tune in April 1, 2009 for another episode of the One Woman Marketing podcast with more tips on the feminine way to market your business and grow profits.




Kelly, thanks so much for having me! I really enjoyed getting to speak about SEO and what I do…I love this stuff!
I finally remembered another tool that I can’t live without! Aaron Wall’s Rank Checker is an AWESOME tool to keep track of your rankings for your given keywords. If you wanna add it to the list, check out the Tools section on SEOBook.com.
Great Job Ashley!
Thanks for sharing your knowledge! It was fun talking about the ins and outs of SEO, and getting to finally meet you in person. Perhaps you’ll consider doing an SEO 201 in the future!
Thanks, Kelly! Enjoyed this podcast. Ashley was very informatiive. More tools for me to explore and utilize!
nice tips for SEO, im glad i read your article and looking forward for another.. thanks!
nice tips for SEO, im glad i read your article and looking forward for another.. thanks!