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	<title>One Woman Marketing &#187; Podcasts</title>
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	<link>http://www.onewomanmarketing.com</link>
	<description>Marketing Help For the Rest of Us</description>
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		<title>Marketing Podcast, Episode 21: Creativity Meets Intuition</title>
		<link>http://www.onewomanmarketing.com/podcast-creativity-intuition</link>
		<comments>http://www.onewomanmarketing.com/podcast-creativity-intuition#comments</comments>
		<pubDate>Tue, 15 Dec 2009 13:00:28 +0000</pubDate>
		<dc:creator>Kelly Kautz</dc:creator>
				<category><![CDATA[Podcasts]]></category>
		<category><![CDATA[Ana Ottman]]></category>
		<category><![CDATA[business coach]]></category>
		<category><![CDATA[Creatuitive Coaching]]></category>
		<category><![CDATA[e-class]]></category>
		<category><![CDATA[ecourse]]></category>
		<category><![CDATA[online class]]></category>
		<category><![CDATA[Women In Business]]></category>

		<guid isPermaLink="false">http://www.onewomanmarketing.com/?p=3225</guid>
		<description><![CDATA[Today&#8217;s podcast features an interview with one of my favorite women in business, business coach Ana Ottman of Creatuitive Coaching. Ana talks about quitting her day job to become a business coach and reveals why she works exclusively with women.We also dish about business plans—namely, does anyone actually look at those things once they&#8217;re written? [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: justify;"><img src="http://www.onewomanmarketing.com/wp-content/uploads/2009/03/090302-ana-ottoman.jpg" alt="Ana Ottman of Creatuitive Coaching" align="left" />Today&#8217;s podcast features an interview with one of my favorite women in business, business coach Ana Ottman of <a title="Creatuitive Coaching" href="http://creatuitivecoaching.com/" target="_self">Creatuitive Coaching</a>.</p>
<p style="text-align: justify;">Ana talks about quitting her day job to become a business coach and reveals why she works exclusively with women.We also <strong>dish about business plans</strong>—namely, does anyone<em> </em>actually<em> look</em> at those things once they&#8217;re written?</p>
<p style="text-align: justify;">At the end of the call, Ana gives some specifics about the online class we&#8217;re offering next month, Spark! an e-course to ignite your small business.</p>
<p style="text-align: justify;"></p>
<p style="text-align: justify;"><a title="Save podcast as MP3" href="http://www.onewomanmarketing.com/wp-content/uploads/2009/12/Episode-21-Creativity-Meets-Intuition.mp3" target="_self">Save podcast as MP3</a></p>
<p style="text-align: justify;">Ana is a fanatic about entrepreneurship, self-care, and creativity. She provides business consulting to daring and gutsy women business owners who are seeking to work less and make more. Her clients credit Ana with re-connecting them to their intuition, giving themselves permission to design lives that are non-typical, and developing strong personal brands that inspire.</p>
<p style="text-align: justify;">You can connect with Ana at <a title="Creatuitive Coaching" href="http://creatuitivecoaching.com/" target="_self">Creatuitive Coaching</a> or on Twitter <a title="Ana Ottman on Twitter" href="http://twitter.com/anaottman" target="_self">@anaottman</a>.</p>
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		<item>
		<title>Marketing Podcast Episode 20 &#8211; Say Goodbye To Boring Bios</title>
		<link>http://www.onewomanmarketing.com/boring-bio</link>
		<comments>http://www.onewomanmarketing.com/boring-bio#comments</comments>
		<pubDate>Thu, 15 Oct 2009 17:12:58 +0000</pubDate>
		<dc:creator>Kelly Kautz</dc:creator>
				<category><![CDATA[Podcasts]]></category>
		<category><![CDATA[boring bio]]></category>
		<category><![CDATA[good bios]]></category>
		<category><![CDATA[how to write a bio]]></category>
		<category><![CDATA[Nancy Juetten]]></category>
		<category><![CDATA[product launch]]></category>
		<category><![CDATA[writing a bio]]></category>

		<guid isPermaLink="false">http://www.onewomanmarketing.com/?p=2863</guid>
		<description><![CDATA[With unemployment cresting 10%, there&#8217;s been no better time to stand out from the crowd. But you can&#8217;t stand out with a boring bio. Whether your bio appears in the &#8220;About&#8221; page of your web site, alongside a resume, or in a press kit, it needs to reflect the sparkly, successful woman you are. Nancy [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: justify;"><img style="padding: 6px;" title="Nancy Juetten" src="http://www.onewomanmarketing.com/wp-content/uploads/2009/10/091015-NancyJuetten.jpg" alt="Nancy Juetten" align="left" />With unemployment cresting 10%, there&#8217;s been <strong>no better time to stand out from the crowd</strong>. But you can&#8217;t stand out with a boring bio. Whether your bio appears in the &#8220;About&#8221; page of your web site, alongside a resume, or in a press kit, it needs to reflect the sparkly, successful woman you are.</p>
<p style="text-align: justify;">Nancy Juetten can help. She appeared in <a title="episode 15" href="http://www.onewomanmarketing.com/publicity-podcast" target="_self">episode 15</a> of the One Woman Marketing podcast to discuss do-it-yourself publicity.</p>
<p style="text-align: justify;">Today Nancy&#8217;s back to offer some great tips on creating a compelling bio that reveals the real you.</p>

<p><a title="Save podcast as MP3" href="http://www.onewomanmarketing.com/wp-content/uploads/2009/10/Episode-20-Say-Goodbye-To-Boring-Bios.mp3" target="_self">Save podcast as MP3</a></p>
<p style="text-align: justify;">In episode 20, Say Goodbye To Boring Bios, you&#8217;ll discover the four S&#8217;s that make a really great biography and some common mistakes people make when writing their own. You can discover more about Nancy Juetten at her website, <a title="Main Street Media Savvy" href="http://www.mainstreetmediasavvy.com/" target="_self">Main Street Media Savvy</a>, or click the image below to check out her newest product, &#8220;Bye-Bye Boring Bio Action Guide.&#8221;</p>
<p style="text-align: center;"><a title="Bye-Bye Boring Bio Action Guide" href="http://www.kickstartcart.com/app/?af=1075084" target="_blank"><img class="size-full wp-image-2865 aligncenter" title="Bye Bye Boring Action Guide" src="http://www.onewomanmarketing.com/wp-content/uploads/2009/10/091015-BioActionGuide.jpg" border="0" alt="Bye Bye Boring Action Guide" width="400" height="141" /></a></p>
<p style="text-align: justify;">Disclosure: I&#8217;m using an affiliate link here. But if you enter my name, Kelly Watson, into the comments section of the purchase screen, you&#8217;ll also get Nancy&#8217;s &#8220;147 Powerful Tips To Profit From Free Publicity,&#8221; absolutely free.</p>
<p style="text-align: justify;">In today&#8217;s podcast, I also discuss my own experiences launching my first product, the <a href="http://www.bloggingforbusinessebook.com">Small Business Blogging Blueprint</a>. If you&#8217;ve ever created an information product or think you might in the future, you&#8217;ll definitely want to listen in.</p>
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		<title>Marketing Podcast Episode 19 &#8211; The Creative Entrepreneur</title>
		<link>http://www.onewomanmarketing.com/the-creative-entrepreneur</link>
		<comments>http://www.onewomanmarketing.com/the-creative-entrepreneur#comments</comments>
		<pubDate>Tue, 15 Sep 2009 15:14:04 +0000</pubDate>
		<dc:creator>Kelly Kautz</dc:creator>
				<category><![CDATA[Podcasts]]></category>
		<category><![CDATA[creative entrepreneur]]></category>
		<category><![CDATA[Lisa Sonora Beam]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[marketing podcast]]></category>
		<category><![CDATA[Tara Frey]]></category>
		<category><![CDATA[visual journals]]></category>

		<guid isPermaLink="false">http://www.onewomanmarketing.com/?p=2672</guid>
		<description><![CDATA[Do you wonder if you really can earn a living doing what you love? Do you feel like your right-brain and left-brain are mortal enemies? Creative entrepreneurs struggle with issues like these on daily basis. On episode 19 of the One Woman Marketing Podcast, Lisa Sonora Beam explains how keeping a visual journal can help [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: justify;"><img src="http://www.onewomanmarketing.com/wp-content/uploads/2009/09/090915-LisaSonoraBeam.jpg" alt="Lisa Sonora Beam" align="left" /> Do you wonder if you really can earn a living doing what you love? Do you feel like your right-brain and left-brain are mortal enemies? Creative entrepreneurs struggle with issues like these on daily basis.</p>
<p style="text-align: justify;">On episode 19 of the One Woman Marketing Podcast, Lisa Sonora Beam explains how keeping a visual journal can help you solve even your toughest business problems.</p>
<p style="text-align: justify;">Lisa is an artist and the author of &#8220;<a title="The Creative Entrepreneur - Amazon" href="http://www.amazon.com/gp/product/1592534597?ie=UTF8&amp;tag=womenwmarket-20&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=1592534597">The Creative Entrepreneur</a><img class=" zsqguibmsimtlcvwyumt zsqguibmsimtlcvwyumt" style="border: none !important; margin: 0px !important;" src="http://www.assoc-amazon.com/e/ir?t=womenwmarket-20&amp;l=as2&amp;o=1&amp;a=1592534597" border="0" alt="" width="1" height="1" />,&#8221; a beautifully-illustrated book that takes a creative approach to business development. Lisa also offers <a title="Workshops from Lisa Sonora Beam" href="http://www.creativeentrepreneur.biz/workshops.html" target="_self">online workshops</a> for people who want to tackle business challenges in a group setting. Discover more about Lisa and read her blog at <a title="The Creative Entrepreneur - Home" href="http://www.creativeentrepreneur.biz/" target="_self">CreativeEntrepreneur.biz</a>.</p>

<p><a title="Save podcast as MP3" href="http://www.onewomanmarketing.com/wp-content/uploads/2009/09/Episode-19-The-Creative-Entrepreneur.mp3" target="_self">Save podcast as MP3</a></p>
<p><a href="http://www.amazon.com/gp/product/1592534597?ie=UTF8&amp;tag=womenwmarket-20&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=1592534597"><img src="http://www.onewomanmarketing.com/wp-content/uploads/2009/09/090915-CreativeEntrepreneur.jpg" border="0" alt="The Creative Entrepreneur by Lisa Sonora Beam" align="right" /></a>I featured few photos from my own work with &#8220;The Creative Entrepreneur<img class=" zsqguibmsimtlcvwyumt zsqguibmsimtlcvwyumt zsqguibmsimtlcvwyumt zsqguibmsimtlcvwyumt zsqguibmsimtlcvwyumt zsqguibmsimtlcvwyumt" style="border: none !important; margin: 0px !important;" src="http://www.assoc-amazon.com/e/ir?t=womenwmarket-20&amp;l=as2&amp;o=1&amp;a=1592534597" border="0" alt="" width="1" height="1" />&#8221; on a previous blog post, &#8220;<a title="Fall Cleaning blog post" href="http://www.onewomanmarketing.com/business-fall-cleaning" target="_self">What To Do When Your Business (Or Your Life) Needs Fall Cleaning</a>.&#8221; Check it out, or post links to your own exercises from the book in the comments section below.</p>
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		<slash:comments>3</slash:comments>
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		<title>Marketing Podcast, Episode 18 &#8211; Creative Marketing</title>
		<link>http://www.onewomanmarketing.com/podcast-creative-marketing</link>
		<comments>http://www.onewomanmarketing.com/podcast-creative-marketing#comments</comments>
		<pubDate>Sat, 15 Aug 2009 20:33:14 +0000</pubDate>
		<dc:creator>Kelly Kautz</dc:creator>
				<category><![CDATA[Podcasts]]></category>
		<category><![CDATA[creative marketing]]></category>
		<category><![CDATA[Creative Thursday]]></category>
		<category><![CDATA[Marisa Haedike]]></category>
		<category><![CDATA[marketing podcast]]></category>
		<category><![CDATA[Not Bad Design]]></category>
		<category><![CDATA[online marketing for artists]]></category>

		<guid isPermaLink="false">http://www.onewomanmarketing.com/?p=2589</guid>
		<description><![CDATA[This month, artist and creative entrepreneur Marisa Haedike joins me to chat about video marketing, online classes, and life as an artist online. Marisa is the creator of &#8220;Creative Thursday,&#8221; a web site that encourages people to take one day a week to honor their creative sides. She&#8217;s also a blogger, podcaster and painter. Get [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><img class="alignnone size-full wp-image-2605" title="Marisa Self Portrait" src="http://www.onewomanmarketing.com/wp-content/uploads/2009/08/090815-Marisa1.jpg" alt="Marisa Self Portrait" width="400" height="269" /></p>
<p>This month, artist and creative entrepreneur Marisa Haedike joins me to chat about video marketing, online classes, and life as an artist online.</p>
<p>Marisa is the creator of &#8220;Creative Thursday,&#8221; a web site that encourages people to take one day a week to honor their creative sides. She&#8217;s also a <a title="Creative Thursday Blog" href="http://creativethursday.typepad.com/" target="_self">blogger</a>, podcaster and painter.</p>
<p>Get more information about Marisa&#8217;s class, &#8220;<a title="In The Fishbowl Online Class" href="http://www.creativethursday.com/e-course.htm" target="_self">In The Fishbowl: Life As An Artist Online</a>,&#8221; which just opened for registration and is filling up fast.</p>

<p><a title="Save podcast as MP3" href="http://www.onewomanmarketing.com/wp-content/uploads/2009/08/Episode-18-Creative-Marketing.mp3" target="_self">Save podcast as MP3</a></p>
<p>I was also involved in another podcast this month called &#8220;<a title="Creatively Wired Podcast " href="http://www.notbaddesign.net/2009/08/monsters-of-lancaster-podcasting/" target="_self">Creatively Wired</a>,&#8221; by my friends Anne Kirby and Max Phillips of Not Bad Design. (You may recall that Max was interviewed in <a title="Not Bad Graphic Design" href="http://www.onewomanmarketing.com/podcast-graphic-design" target="_self">episode 13, &#8220;Not Bad Graphic Design</a>.&#8221;)<span id="more-2589"></span></p>
<p style="text-align: center;"><img class="size-full wp-image-2596 aligncenter" title="Creatively Wired and Other Lancaster Podcasters" src="http://www.onewomanmarketing.com/wp-content/uploads/2009/08/090815-CW.jpg" alt="Creatively Wired and Other Lancaster Podcasters" width="400" height="224" /></p>
<p>Max and Anne invited all of Lancaster County&#8217;s podcasters to join them for a discussion about technique. If you&#8217;ve ever thought about starting your own podcast, you&#8217;ll want to <a title="Monsters of Lancaster Podcasting" href="http://www.notbaddesign.net/2009/08/monsters-of-lancaster-podcasting/" target="_self">listen in</a>. You&#8217;ll also get a behind-the-scenes look at the One Woman Marketing podcast, and how I work the magic behind the computer screen.</p>
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		<title>Marketing Podcast, Episode 17 – Diva Marketing</title>
		<link>http://www.onewomanmarketing.com/diva-marketing-podcast</link>
		<comments>http://www.onewomanmarketing.com/diva-marketing-podcast#comments</comments>
		<pubDate>Wed, 15 Jul 2009 00:02:55 +0000</pubDate>
		<dc:creator>Kelly Kautz</dc:creator>
				<category><![CDATA[Podcasts]]></category>
		<category><![CDATA[Diva Success Network]]></category>
		<category><![CDATA[Gina McNew]]></category>
		<category><![CDATA[marketing podcast]]></category>
		<category><![CDATA[women in radio]]></category>

		<guid isPermaLink="false">http://www.onewomanmarketing.com/?p=2455</guid>
		<description><![CDATA[This month&#8217;s podcast features an interview with Gina McNew, founder of the Diva Success Network. Gina was working as an interior decorator when she realized that she was not only counseling women on their choice of furnishings, she was also encouraging them to live their dreams. As an experienced radio host, she soon decided to [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: justify;"><img style="float: left; margin: 10px;" src="http://www.onewomanmarketing.com/wp-content/uploads/2009/07/roundlogo.jpg" alt="Diva Success Network Logo" />This month&#8217;s podcast features an interview with Gina McNew, founder of the Diva Success Network.</p>
<p style="text-align: justify;">Gina was working as an interior decorator when she realized that she was not only counseling women on their choice of furnishings, she was also encouraging them to live their dreams.</p>
<p style="text-align: justify;">As an experienced radio host, she soon decided to start her own online radio show where she could foster her grown-up girlfriend relationships and inspire people around the world.</p>
<p style="text-align: justify;">In the 30-minute podcast, Gina and I talk about the negative connotations of the word &#8216;diva&#8217; and the meaning behind the Diva Success Network&#8217;s unofficial motto, &#8220;Put on your big girl shoes and heel thyself, diva.&#8221; We also discuss how women are rebuilding the economy during the current recession.</p>
<p style="text-align: justify;"></p>
<p style="text-align: justify;"><a title="Save podcast as MP3" href="http://www.onewomanmarketing.com/wp-content/uploads/2009/07/Episode-17-Diva-Marketing.mp3" target="_self">Save podcast as MP3</a></p>
<p style="text-align: justify;">Discover more at <a title="Radio Sandy Springs" href="http://www.radiosandysprings.com/" target="_self">Radio Sandy Springs</a> &#8230; and don&#8217;t forget to tune in next month, August 15th, for an interview with artist and blogger Marisa Haedike of <a title="Creative Thursday" href="http://www.creativethursday.com/index.html" target="_self">Creative Thursday. </a></p>
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		<title>Marketing Podcast, Episode 16 &#8211; Ch-ch-Changes</title>
		<link>http://www.onewomanmarketing.com/women-and-change</link>
		<comments>http://www.onewomanmarketing.com/women-and-change#comments</comments>
		<pubDate>Thu, 18 Jun 2009 18:03:15 +0000</pubDate>
		<dc:creator>Kelly Kautz</dc:creator>
				<category><![CDATA[Podcasts]]></category>
		<category><![CDATA[business coach]]></category>
		<category><![CDATA[Changing People]]></category>
		<category><![CDATA[Jane Woods]]></category>
		<category><![CDATA[marketing podcast]]></category>
		<category><![CDATA[podcast]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.onewomanmarketing.com/?p=2300</guid>
		<description><![CDATA[Photo courtesy of apesara Today&#8217;s podcast features author, coach and trainer Jane Woods of Changing People, who speaks about the changing economy, changing careers, and changing trends in marketing. Save podcast as MP3 Since this podcast deals with changes, I thought it would be an appropriate time to announce a change to the One Woman [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><img class="alignnone size-full wp-image-2301" title="090615-change" src="http://www.onewomanmarketing.com/wp-content/uploads/2009/06/090615-change.jpg" alt="090615-change" width="400" height="320" /></p>
<p style="text-align: center;"><em>Photo courtesy of </em><em>apesara</em></p>
<p style="text-align: justify;">Today&#8217;s podcast features author, coach and trainer Jane Woods of <a title="Changing People" href="http://www.changingpeople.co.uk/" target="_blank">Changing People</a>, who speaks about the changing economy, changing careers, and changing trends in marketing.</p>

<p><a title="Save podcast as MP3" href="http://www.onewomanmarketing.com/wp-content/uploads/2009/06/Episode-16-Ch-ch-changes.mp3" target="_self">Save podcast as MP3</a></p>
<p style="text-align: justify;">Since this podcast deals with changes, I thought it would be an appropriate time to announce a change to the One Woman Marketing podcast. Starting now, the podcast will be released once a month, on the 15th.</p>
<p style="text-align: justify;">With all the other projects I have in the works, I&#8217;ve found myself scrambling to complete a new podcast every two weeks and this change will allow me to create better content for listeners.</p>
<p style="text-align: justify;">If you want to discover more about Jane Woods and her work, <a title="JaneCWoods on Twitter" href="http://twitter.com/JaneCWoods" target="_blank">check her out on Twitter</a> or subscribe to her free <a title="Subscribe To Jane Woods' e-newsletter" href="http://www.changingpeople.co.uk/" target="_blank">e-newsletter </a>to receive her free PDF report, &#8220;10 Tips For Difficult Conversations.&#8221;</p>
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		<title>Marketing Podcast, Episode 15: Do-It-Yourself Publicity</title>
		<link>http://www.onewomanmarketing.com/publicity-podcast</link>
		<comments>http://www.onewomanmarketing.com/publicity-podcast#comments</comments>
		<pubDate>Mon, 01 Jun 2009 18:54:24 +0000</pubDate>
		<dc:creator>Kelly Kautz</dc:creator>
				<category><![CDATA[Podcasts]]></category>
		<category><![CDATA[do it yourself publicity]]></category>
		<category><![CDATA[HARO]]></category>
		<category><![CDATA[help a reporter out]]></category>
		<category><![CDATA[Main Street Media Savvy]]></category>
		<category><![CDATA[marketing podcast]]></category>
		<category><![CDATA[Nancy Juetten]]></category>
		<category><![CDATA[Publici-Tea]]></category>
		<category><![CDATA[women in marketing]]></category>

		<guid isPermaLink="false">http://www.onewomanmarketing.com/?p=2036</guid>
		<description><![CDATA[Sick of getting ignored by the media? Wish your press releases would get more results? Today&#8217;s podcast has all the information you need about do-it-yourself publicity. Our featured guest, Nancy Juetten, is the owner of Main Street Media Savvy, an award-winning boutique public relations and communications agency based in Bellevue, Washington. She&#8217;s also an inspiring speaker [...]]]></description>
			<content:encoded><![CDATA[<h3 style="text-align: center;"><img class="size-full wp-image-2043 aligncenter" title="Publicity" src="http://www.onewomanmarketing.com/wp-content/uploads/2009/05/090601-publicity.jpg" alt="Publicity" width="400" height="229" /></h3>
<p style="text-align: justify;">Sick of getting ignored by the media? Wish your press releases would get more results? Today&#8217;s podcast has all the information you need about do-it-yourself publicity.</p>
<p style="text-align: justify;">Our featured guest, Nancy Juetten, is the owner of <a title="Main Street Media Savvy" href="http://www.mainstreetmediasavvy.com/" target="_self">Main Street Media Savvy</a>, an award-winning boutique public relations and communications agency based in Bellevue, Washington. She&#8217;s also an inspiring speaker and a newspaper columnist for the Puget Sound Business Journal.</p>

<p><a title="Save podcast as MP3" href="http://www.onewomanmarketing.com/wp-content/uploads/2009/06/Episode-15-Do-It-Yourself-Publicity.mp3" target="_self">Save podcast as MP3</a></p>
<h3 style="text-align: justify;">Enter To Win A Publici-Tea TO GO Gift Pack</h3>
<p style="text-align: justify;">In addition to sharing her expertise with podcast listeners, Nancy has agreed to give away one of her fabulous <a title="Publici-Tea TO GO" href="http://www.mainstreetmediasavvy.com/publici-tea-to-go" target="_self">Publici-Tea TO GO Packages</a> to a random commenter on the blog. (Retail value: $57.)<span id="more-2036"></span></p>
<p style="text-align: justify;">To enter, check out the <a title="Publici-Tea TO GO" href="http://www.mainstreetmediasavvy.com/publici-tea-to-go">Publici-Tea package</a> on Nancy&#8217;s web site, then leave a comment on this blog post telling me what&#8217;s your favorite part of the package. I&#8217;ll announce a winner next Monday, June 8th.</p>
<p style="text-align: justify;">Nancy is also giving away an e-book filled with 25 of her articles on getting free publicity to anyone who subscribes to the <a title="Media Savvy To Go ezine" href="http://www.mainstreetmediasavvy.com/" target="_self">Media-Savvy-To-Go e-zine</a>.</p>
<h3 style="text-align: justify;">Other Podcast Resources</h3>
<p style="text-align: justify;">Other resources mentioned on  the podcast include:</p>
<p style="text-align: justify; padding-left: 30px;">•   <a title="Help A Reporter" href="http://www.helpareporter.com/" target="_self">Help A Reporter Out (HARO)</a></p>
<p style="text-align: justify; padding-left: 30px;">•   <a title="The Dos And Don'ts Of Responding to HARO Leads" href="http://www.bizjournals.com/seattle/stories/2009/04/20/smallb4.html" target="_self">The Dos and Don&#8217;ts of Responding To HARO Leads</a></p>
<p style="text-align: justify; padding-left: 30px;">•   <a title="Press Release Grader" href="http://pressrelease.grader.com/" target="_self">Press Release Grader</a></p>
<p style="text-align: justify;">Check back June 15th for another podcast with more great marketing tips for women in business.</p>
<p style="text-align: center;"><img class="size-full wp-image-2144 aligncenter" title="090609-winnergraphic" src="http://www.onewomanmarketing.com/wp-content/uploads/2009/06/090609-winnergraphic.jpg" alt="090609-winnergraphic" width="400" height="201" /></p>
<p><em>Edit: Congrats to Brandon Ralsten for winning this week&#8217;s giveaway! Thanks to everyone who entered. Check back soon for more opportunities to win!</em></p>
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		<title>Marketing Podcast, Episode 14: Elements Of Power</title>
		<link>http://www.onewomanmarketing.com/elements-of-power</link>
		<comments>http://www.onewomanmarketing.com/elements-of-power#comments</comments>
		<pubDate>Fri, 15 May 2009 14:14:08 +0000</pubDate>
		<dc:creator>Kelly Kautz</dc:creator>
				<category><![CDATA[Podcasts]]></category>
		<category><![CDATA[12 elements of power]]></category>
		<category><![CDATA[elements of power]]></category>
		<category><![CDATA[marketing for women]]></category>
		<category><![CDATA[marketing plan]]></category>
		<category><![CDATA[Michele Lisenbury Christensen]]></category>
		<category><![CDATA[Sara Harvey Yao]]></category>
		<category><![CDATA[Women In Business]]></category>
		<category><![CDATA[Working With Power]]></category>

		<guid isPermaLink="false">http://www.onewomanmarketing.com/?p=1741</guid>
		<description><![CDATA[Tired of trying to do everything at once? Wondering how other women in business seem to keep it all together? Today&#8217;s featured guest felt the same way—so she and her friend Michele Lisenbury Christensen set out to find some answers. What they discovered became the 12 Elements of Power. Sara Harvey Yao forms one-half of Working With Power, an [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><img src="http://www.onewomanmarketing.com/wp-content/uploads/2009/05/090515-power2.jpg" alt="Courtesy of TCM Hitchhiker, Flickr" /></p>
<p style="text-align: justify;">Tired of trying to do everything at once? Wondering how other women in business seem to keep it all together? Today&#8217;s featured guest felt the same way—so she and her friend Michele Lisenbury Christensen set out to find some answers. What they discovered became the 12 Elements of Power.</p>
<p style="text-align: justify;">Sara Harvey Yao forms one-half of <a title="Working With Power" href="http://www.workingwithpower.com/" target="_self">Working With Power</a>, an international consulting and training firm that helps people and organizations leverage the 12 Elements of Power. On the podcast, we discuss what those Elements are, and how they can help you create a marketing plan that truly works.</p>

<p><a title="Save podcast as MP3" href="http://www.onewomanmarketing.com/wp-content/uploads/2009/05/Episode-14-Elements-Of-Power.mp3" target="_self">Save podcast as MP3</a></p>
<p style="text-align: justify;">&#8220;It&#8217;s about using the right tool for the job,&#8221; Sara says. &#8220;Marketing takes a lot of self-reliance to go out and say, this is what I offer. These are the results I can get for you. &#8230; But I think anybody—man or woman—can overuse self-reliance. They forget how to connect with other people &#8230; Any of these 12 Elements can be traced to things that are working and not working in people&#8217;s businesses, in their lives, and in their relationships.&#8221;</p>
<p style="text-align: justify;">Discover more about <a title="Sara and Michele of Working With Power" href="http://www.workingwithpower.com/about/founders/" target="_self">Sara and Michele</a>. Also don&#8217;t miss the <a title="Copywriting Board" href="http://www.copywritingboard.com/" target="_self">copywriting board</a> I mention on the podcast, and the Small Business Intelligence Summit. (Maybe I&#8217;ll see you there!)</p>
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		<title>Marketing Podcast, Episode 13: Not Bad Graphic Design</title>
		<link>http://www.onewomanmarketing.com/podcast-graphic-design</link>
		<comments>http://www.onewomanmarketing.com/podcast-graphic-design#comments</comments>
		<pubDate>Wed, 15 Apr 2009 13:17:09 +0000</pubDate>
		<dc:creator>Kelly Kautz</dc:creator>
				<category><![CDATA[Graphic Design]]></category>
		<category><![CDATA[Podcasts]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[marketing podcast]]></category>
		<category><![CDATA[Max Phillips]]></category>
		<category><![CDATA[mistakes in web design]]></category>
		<category><![CDATA[new Pepsi logo]]></category>
		<category><![CDATA[Not Bad Design]]></category>

		<guid isPermaLink="false">http://www.onewomanmarketing.com/?p=1468</guid>
		<description><![CDATA[Today&#8217;s podcast features an interview with Max Phillips of Not Bad Design. (That&#8217;s not a picture of him—he would probably want me to tell you that.) The question at hand: just what constitutes good design, anyway? And why is it so important? During the interview, Max lists the most common mistakes in web design, and [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><img class="size-full wp-image-1471 aligncenter" title="Nerd" src="http://www.onewomanmarketing.com/wp-content/uploads/2009/04/090415-nerddesign.jpg" alt="Nerd" width="400" height="271" /></p>
<p style="text-align: justify;">Today&#8217;s podcast features an interview with Max Phillips of <a title="Not Bad Design" href="http://www.notbaddesign.net/" target="_self">Not Bad Design</a>. (That&#8217;s <em>not</em> a picture of him—he would probably want me to tell you that.) The question at hand: just what constitutes good design, anyway? And why is it so important?</p>
<p style="text-align: justify;">During the interview, Max lists the most common mistakes in web design, and how you can avoid them. We also discuss our hatred of the <a title="New Pepsi Logo" href="http://yaprak-gultay.com/blog/wp-content/uploads/2009/01/image_pepsilogochange1.gif" target="_self">new Pepsi logo</a>, and why no redesign warrants a 50-page manifesto.</p>

<p><a title="Save podcast as MP3" href="http://www.onewomanmarketing.com/wp-content/uploads/2009/04/Episode-13-Not-Bad-Graphic-Design.mp3" target="_self">Save podcast as MP3</a></p>
<p style="text-align: justify;">I also introduce Nikki Matarasso as One Woman Marketing&#8217;s first regular contributor. A graphic designer and marketing coordinator for <a title="Blue Crane Design" href="http://www.bluecranedesign.net/" target="_self">Blue Crane Design</a>, Nikki will be writing monthly blog posts on marketing and graphic design.</p>
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		<title>Marketing Podcast, Episode 12: Women&#8217;s Natural Marketing Strengths</title>
		<link>http://www.onewomanmarketing.com/womens-marketing-strengths</link>
		<comments>http://www.onewomanmarketing.com/womens-marketing-strengths#comments</comments>
		<pubDate>Wed, 01 Apr 2009 16:05:38 +0000</pubDate>
		<dc:creator>Kelly Kautz</dc:creator>
				<category><![CDATA[Podcasts]]></category>
		<category><![CDATA[Barbara and Allan Pease]]></category>
		<category><![CDATA[marketing and gender]]></category>
		<category><![CDATA[marketing for women]]></category>
		<category><![CDATA[Max Phillips]]></category>
		<category><![CDATA[Not Bad Design]]></category>
		<category><![CDATA[Why Men Don't Listen]]></category>
		<category><![CDATA[women are better marketers]]></category>
		<category><![CDATA[Women In Business]]></category>

		<guid isPermaLink="false">http://www.onewomanmarketing.com/?p=1397</guid>
		<description><![CDATA[In today&#8217;s podcast, I reveal some of the fascinating research behind the marketing book proposal, including four of women&#8217;s natural marketing strengths, and scientific evidence revealing why self-promotion in the workplace can feel so darn uncomfortable. (Hint: it&#8217;s not just you.) Save podcast as MP3 I also mention some research from Barbara and Allan Pease&#8217;s book,Why Men [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><img class="size-full wp-image-1398 aligncenter" title="Women's natural marketing strengths" src="http://www.onewomanmarketing.com/wp-content/uploads/2009/04/090401-strength.jpg" alt="Women's natural marketing strengths" width="400" height="265" /></p>
<p style="text-align: justify;">In today&#8217;s podcast, I reveal some of the fascinating research behind the marketing book proposal, including four of women&#8217;s natural marketing strengths, and scientific evidence revealing why self-promotion in the workplace can feel so darn uncomfortable. (Hint: it&#8217;s not just you.)</p>

<p><a title="Save podcast as MP3" href="http://www.onewomanmarketing.com/wp-content/uploads/2009/04/Episode-12-Womens-Marketing-Strengths.mp3" target="_self">Save podcast as MP3</a></p>
<p style="text-align: justify;">I also mention some research from Barbara and Allan Pease&#8217;s book,<a title="Why Men Don't Listen - Amazon" href="http://www.amazon.com/gp/product/0767907639?ie=UTF8&amp;tag=womenwmarket-20&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=0767907639">Why Men Don&#8217;t Listen and Women Can&#8217;t Read Maps: How We&#8217;re Different and What to Do About It</a><img class=" zsqguibmsimtlcvwyumt zsqguibmsimtlcvwyumt" style="border: none !important; margin: 0px !important;" src="http://www.assoc-amazon.com/e/ir?t=womenwmarket-20&amp;l=as2&amp;o=1&amp;a=0767907639" border="0" alt="" width="1" height="1" />.</p>
<p style="text-align: justify;">The book offers an interesting look at how genders differ, and gives some great tips for women  in business on how they can make this work to their advantage.</p>
<p style="text-align: justify;">Tune in April 15th, 2009 for a featured interview with Max Phillips of <a title="Not Bad Design" href="http://www.notbaddesign.net/" target="_self">Not Bad Design</a>.</p>
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