One Woman Marketing

About One Woman Marketing

Marketing Help for the Rest of Us

You didn’t start your business so you could spend hours marketing. You started your business so you could do what you love. And when it comes to things you love, marketing probably ranks somewhere between paying your taxes and getting a root canal.

How I Learned to Love Marketing

Kelly WatsonMarketing your small business doesn’t have to suck. Take it from me. Just a few years ago, I hated marketing too. As an introspective creative type, I thought promoting yourself meant selling out.

Then I started my own freelance writing business. I knew I’d have to market my writing services if I wanted to pay my bills.

I tried playing the role of the pushy salesman, but it made me feel sleazy. Being humble and self-effacing didn’t work either. It took years to find a happy medium.

Once I did, I discovered I loved marketing. It allows me to:

•   Be creative
•   Meet new people
•   Help other people succeed

Marketing has also given me a new level of confidence by forcing me to recognize and OWN my own true worth.

YOU Can Love Marketing, Too

If you hate marketing, you’re not alone. Like me, you may be forcing yourself to embody that pushy salesman stereotype. Maybe you feel so uncomfortable with marketing that you avoid it altogether, and hurt your business in the process.

There’s a better way. Here you’ll find free resources about marketing that feels good and gets results. Check out some popular posts on the sidebar at right, or download One Woman Marketing podcasts and listen to interviews with other marketing experts and entrepreneurs.

I also offer copywriting services for small business owners who want compelling web site copy, blog posts, email newsletters and other marketing materials without the hassle of writing it themselves.

What Makes ME So Special?

As a freelance journalist, I’ve written for Forbes.com, Home Business Connection Magazine and other publications. (See recent articles.)

I’m also a Web 2.0 native with over four years of web marketing experience. When not working with small business owners, I help national advertising and marketing agencies develop  online marketing strategies that encompass:

•   Social media
•   Search engine optimization
•   Email marketing
•   and more.

Clients include Hanley Wood, Listrak Email Marketing, Floor Coverings International and the PA Department of Health.

Sign up for my twice-monthly email newsletter to receive news, discounts and other exclusive marketing resources. You can also contact me by emailing Kelly at onewomanmarketing.com or calling 717-606-3929.